Chasing virtual stardom: Broadcasting your life on a phone

Sep 7

Live streaming is an online phenomenon that’s huge in Asia and China, especially. People tune into the lives of their favorite personalities, as they follow them through their daily experiences. All live broadcast on their mobile phones.

Xingxing, a.k.a. Star, is an online microcelebrity that’s climbing the ranks of fame with her legion of loyal fans tuned into her livestream. She’s a full-time live streamer, but she knows this job won’t be forever.

Written by: Nathan Gibson

Produced by: Nathan Gibson & Mia Ma

Shot by: Nathan Gibson

Edited by: Nathan Gibson & Joel Roche

Mastered by: Victor Peña

Living for the culture.